Category: General

Aarogya Sethu: Making it’s mark and helping people to some extent

admin

Aarogyasethu, literally means your health bridge, It's been talk of the town for a while and seems like whole Govt machinery if behind it to make it happen. Just happen to get my passport renewal done last week and found all who get into the Passport seva kendras have to have this app and it's mandatory. Another story we came across, it's mandatory for availing any medical services in hospitals as well as mandatory for travel in most of the states. While it is meant to help, people are still…

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Tiktok giving space to many: Now Josh by Dailyhunt after Mitron, Chingari and more

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After many like Mitron, Chingari and few more daily hunt gets into the limelight with it’s app Josh with over 5million downloads. The video share market in India is pretty large proven by tiktok already, with the ban it gave rise to many however assuming the main revenue for these are advertising – will advertisers find the fragmented market as a play to get in. On the other side it’s also about makers and watchers. Will makers goto so many apps to publish their content and collate followers and their…

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The tale of discounts and offers : How it has reformed the customer-brand relationship

Sreyashi B

We don’t like to buy things anymore on MRP. Often there are big margins on most of the products ranges from small to big, and we want value addition from whatever we buy. That’s why  discounts are now an unavoidable part of an Indian shopper. Be it online shopping or offline in-store shopping, offers & discounts have been now taken for granted. However, it is the new talk. These deals and discounts that we take for granted today didn’t even exist before. Discounts, coupons and deals were born when brands surfed number of…

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Is ‘going digital’ a good option for the Indian luxury retail market ?

Sreyashi B

 The luxury brands from Rolex to Rolls Royce and Louis Vuitton to Lamborghini, have been facing the challenge of how to maintain an unimagined exclusivity. Therefore, this industry has been the last one to embrace digitization. But, with the outbreak of Covid-19, the rules of this industry demands reform. Covid-19 gave a severe blow to the  luxury sale numbers globally and India is not any exception to it. Luxury market, although rapidly growing in India, is still at a very baby stage and thus, a crisis situation like this pandemic is…

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WeWork India receives a new batch of funding of $100 million from its parent organization WeWork Global

Sreyashi B

WeWork India, owned by the Embassy Group raised $100 million from WeWork Global and is hopeful of the sustainable growth that the business would see.With this round of funding, US-based WeWork Global has reassured that it is truly committed towards the Indian market. “WeWork India — the global platform that carry collaborative workplace solutions, will receive $100 million funding from WeWork Global to help boost sustainable growth,” the co-working player said. Karan Virwani, CEO, WeWork India pointed out that the flexible workspace industry in India and around the world is…

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FPO : A great player in boosting the rural entrepreneurial economy

Sreyashi B

The Modi government has been attempting to make some reforms like e-markets to boost the rural economy, Farmer Producer Organizations (FPOs) and the Model Contract Farming Act, 2018. As Indian farmers have the smallest landholding on the planet, they lack individual bargaining scope in the open market for their little produce. In such a situation, the FPOs can give them an important edge since they can pool in their produce, put resources into cold storerages and better burgain with enormous purchasers along these lines eliminating the mediators in the business…

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The top delivery startups will soon be experimenting with BVLOS drone deliveries

Sreyashi B

Hyperlocal delivery startup companies including Dunzo, Swiggy and Zomato can start to test fly beyond visual line of sight (BVLOS) drones for deliveries, in the wake of getting authorization from Directorate General of Civil Aviation (DGCA). A senior DGCA official,affirmed the improvement that alongside the delivery startups, budget airline SpiceJet, Reliance-upheld drone startup Asteria Aerospace were among the 13 consortia which had gotten the endorsements to test fly these drones. The DGCA needed to see the business prospects which could be accomplished through the BVLOS drones, and set up the…

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